FootSteps in the news again!

Another one of our retailers was featured in this month’s National Retail Hardware Magazine! Kevin Capps from Cinco Ace Hardware of Katy, Texas.

This article discussed what retailers have learned in 2010 and what new ideas they have for 2011. Retailers from all over the country shared what worked for them or what they might change for 2011.

Kevin Capps said “We discovered the power of web and e-mail captures. Our use of these formats led to a record Ladies’ Night Out for us with more than 1,500 ladies in attendance.

FootSteps Marketing is thrilled to see that Cinco Ace’s website and email campaign is working so well for them.

Did anyone else have a record breaking event that you promoted with the web and email?

Here’s a link to the article:  http://www.nrha.org/v2/Hardware_Retailing/Article.aspx?slug=lessons-our-retailers-learned-in-2010

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